Guild Collection

Guild is an updated version of Permian typeface, designed by Ilya Ruderman for the city of Perm almost fifteen years ago — when the city got its own museum of contemporary art and its own design development centre, and Teodor Currentzis was the music director of the Perm Opera and Ballet Theatre. A collection made up of a sans serif, a serif, and a slab serif built around the same graphic idea then appeared in street navigation, theatre posters, and on the pages of Perm magazine named Sol (which is Russian for ‘salt’.) Ten years after the efforts on globally rebranding Perm stopped, it was decided to update Permian. It is one of the graduates of the Type and Typography course at the British Higher School of Art & Design, Tolya Doodko, whom CSTM Fonts foundry invited and put in charge of doing it. He designed text styles for the sans (Guild A) and serif (Guild B) faces (it has been decided to discard the slab serif.) Later, Ilya Ruderman has introduced display sans and serif typefaces, adding so much contrast that in certain weights this sans face turns into a serif. The solution made the typeface more distinctive and time relevant, all while keeping it quite versatile and diverse enough to be able to solve the design tasks for an entire city (or an entire company) alone. Guild character set features ligatures, fractions, tabular figures, super- and subscripts, lots of currency signs. The typeface supports extended Cyrillic, including Bulgarian, Serbian, and Macedonian, and extended Latin, including Vietnamese.

Features

Case sensitive forms, standard ligatures, proportional lining figures, tabular lining figures, ordinals, fractions, denominator, numerator, subscript / inferiors, superscript / superiors, three stylistic sets

Languages

Afrikaans, Azeri (cyr), Azeri (lat), Bashkir, Belarusian, Bulgarian, Catalan, Chechen, Chuvash, Czech, Danish, Dutch, English, Esperanto, Estonian, Finnish, French, Gaelic (Irish), Galician, German, Hungarian, Icelandic, Ingush, Italian, Kazakh, Kurdish (lat), Kyrghiz, Latvian, Lithuanian, Moldavian (cyr), Mongolian (cyr), Mongolian (lat), Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovene, Spanish, Swedish, Tadzhik, Tatar, Turkish, Turkmen, Ukrainian, Uzbek (Cyr), Uzbek (lat)

Authors

Ilya Ruderman

Ilya is a type and graphic designer and teacher, lives and works in Barcelona. He is a graduate of the Moscow State University of the Printing Arts (2002), where his graduation project was done under the supervision of Alexander Tarbeev. He has a MA degree in type design from the Type & Media program at the Royal Academy of Art in the Hague (2005). After completing the program, he returned to Moscow, where he has collaborated for a number of media: Kommersant, Afisha, Moskovskiye Novosti, Bolshoi Gorod and Men’s Health Russia. In 2005-2007 he was art director for Afisha’s city guidebooks, following which he was art director for RIA-Novosti, a news agency, for several years. In 2007–2015 he has also supervised the curriculum in type and typography at the British Higher School of Art and Design in Moscow. He has been very active as a consultant on Cyrillic since 2008. In 2014 he founded CSTM Fonts with Yury Ostromentsky.

Typefaces by Ilya Ruderman: BigCity Grotesque Pro, Kazimir, Kazimir Text, Navigo, Permian (a typeface-brand for the city of Perm) and Cyrillic versions of: Austin, Dala Floda, Graphik, Marlene, Moscow Sans (as a consultant), Typonine Sans, Thema.

CSTM Fonts

Ilya Ruderman and Yury Ostromentsky (CSTM Fonts)

They are both graphic and type designers. Founders of CSTM Fonts (2014) type foundry and a new font distributor type.today (2016).

Graduated from Moscow State University of Print (Graphic Design Department), where they took Alexander Tarbeev’s classes. Later Ilya Ruderman graduated from Type & Media (Royal Academy of Art), the Hague, the Netherlands. After graduation he was a tutor of Type&Typography course at British Higher School of Art and Design, Moscow (2008-2015), was an art-director of information agency RIA Novosti. He is an author of cyrillic versions of such typeface as Lava, Graphik, Neutraface and others, that was made for such studios as Typotheque, Commercial Type, Typonine and House Industries. He is an author of: Permian typeface, Big City Grotesque and several other corporate typefaces.

Before 2013 Yury Ostromentsky worked mostly as an editorial designer and art-director of BigCity Magazine, where he used his personal lettering, that was the base of the Pilar typeface, released by CSTM Fonts last year. He is an author of several book series designs and logotypes.

Both typefaces of Ilya Ruderman and Yury Ostromentsky were the winners of such type design competitions as Modern Cyrillic 2009, Modern Cyrillic 2014, Granshan 2011, European Design Award 2012. Kazimir typeface and Tele2 Typefamily, the CSTM Fonts’s latest releases, were among the winners of Granshan 2015.

Tolya Doodko

Tolya Doodko is a graphic and type designer, specialising in creating bespoke type, logos, navigation character sets, branding, interfaces. In 2014, Tolya completed the Type and Typography course curated by Ilya Ruderman at the British Higher School of Art & Design (BHSAD).

Font in use

New typeface: Guild