Platform in use: The Allure of the Multiverse

A typeface reconceptualising how geometric sans serifs work is used in a book that conceptualises how the universe works

22 April 2025


The Allure of the Multiverse is a book by Paul Halpern that addresses the theories of the universe’s structure, the arrival of the multiverse theory, and why it helps us look at our everyday lives from a new perspective. The publication’s cover is set in Platform by Commercial Type, with its Cyrillic extension created at CSTM Fonts. Maxim Balabin designed the cover.


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A modern geometric sans face, Platform is well aware of the clumsiness typical of ultra-simple geometric shapes, thus not trying to bring them to perfection but rather dealing with them through a contemporary graphic design approach.

Mentioned fonts