Factor A synthesises the sans serif designs of the early 20th century. Despite the cold geometry typical of this style, Factor A retains warmth, thanks to features like a double-storey a and a somewhat classic t. The typeface offers a wide range of alternates, made possible by the concept of the hand-drawn loop. These alternates can be used to add flair to your titles and logos, while the default style works perfectly for long texts.

Factor A has now grown into a family of four typefaces, each with 7 weights, featuring new ligatures, two alternate sets for lowercase letters, and an option to choose more neutral forms of f and t. Factor A is also available as a three-axis variable font, containing all 56 styles within a single file.

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